From Concept to Market: Comprehensive Market Access Strategies for Medical Device Software
This webinar will guide you through the essential steps of market access, effective commercialization strategies, and all the critical factors needed for a successful Medical Device Software (MDSW) product launch.
Whether you’re a seasoned professional or new to the field, this session will provide you with the knowledge and tools to make your MDSW vision a reality.Â
Don’t miss out on this opportunity to elevate your product’s market presence!
Agenda
00:00 – Introduction
03:07 – What will be covered in the different sessions
06:01 – Agenda
06:57 – Introduction to MDSW and market importance
08:50 – Mapping the customer journey
17:06 – Driving market adoption
20:21 – Pricing & reimbursement in the EU
26:05 – Commercialization and go-to-market strategies
06:01 – Agenda
06:57 – Introduction to MDSW and market importance
08:50 – Mapping the customer journey
17:06 – Driving market adoption
20:21 – Pricing & reimbursement in the EU
26:05 – Commercialization and go-to-market strategies
40:53 – Q&A
Speaker
Steven Van Hove
Senior Consultant Business & Communications
Expert knowledge in Medical Devices
Let’s get your medical device to market. We support you from concept to launch in the full lifecycle.