Website storytelling: turning science into engagement
In an industry where complex data competes with short attention spans, simply presenting facts isn’t enough to stand out online. You need to communicate your expertise in a way that builds trust, resonates with your audience, and inspires action.
JWatch now exclusive webinar where we’ll reveal how to transform technical information into a compelling website that connects with your audience.
This session will address critical questions that impact your organization’s reach and reputation. Attendees will walk away with practical strategies for creating content that conveys your scientific expertise while also being accessible and engaging.
Whether you’re launching a new product or seeking to strengthen your brand’s online presence, this webinar will equip you with insights and tools to communicate effectively and make a lasting impact in the life sciences market.
Speaker
Kim Stevens
Scientific copywriter and Project manager
Kim is a Scientific Copywriter and Project Manager with a strong academic foundation in biological sciences and marine molecular biology, holding a BSc from the University of Birmingham and both an MRes and PhD from the University of Plymouth. With experience spanning research, training, and quality control, Kim has contributed to leading life sciences organizations, including MyCartis, Illumina, Solexa, and the Wellcome Trust Sanger Institute.
Kim leverages deep scientific expertise and storytelling skills to produce insightful and precise content, supporting our clients in advancing their communications in the life sciences sector.
What to expect
- Shaping your content is important
- Storytelling beyond data
- The importance of a website in communications
- Balancing evidence with an engaging narrative
- Practical strategies for creating content
- How to tell a story online
- The role of design