Scientific Marketing and Communications
Looking for communication and marketing experts with a scientific background?
The QbD Group offers tailored scientific communication services to deliver your message to the right audience.
Challenge us to bring your business to life!
Part of the QbD Group
This service is supported by MnD
Our Scientific Marketing and Communications Services
Corporate life science communication helps companies create an effective message and distribute it to relevant audiences.
An effective communication strategy allows you to attract investors, collaborators, new employees, or sales leads, along with informing the public and educating patients, depending on what is most appropriate for your company’s stage of growth.
QbD’s tailored scientific communication and marketing service provides a range of expertise that is not commonly found in smaller businesses:
- Design
- (English) copywriting
- Digital marketing
- Content creation
- Video
- CGI
- And more
Our services are specifically designed to tackle the common challenges experienced by life science companies when looking to increase their reach or reposition to address new audiences.
Why QbD Group?
Our experts have profound scientific knowledge and can translate your key message to appeal to any audience, with or without a scientific understanding.
- Strategy: positioning, messaging, targeting, planning
- Creation: design, website, digital & print, video, animation
- Tactical assets: corporate presentation, fact sheet, app notes, white papers, advertorials, press releases, blogs & social media posts
- Outreach: tactical planning & support, content creation, publishers, investors, congress materials
- Digital marketing: planning & full support, organic & paid, LinkedIn campaigns, search engine optimization and advertising (SEO & SEA), analysis, monitoring, marketing automation (HubSpot)
Our full service consists of the following stages:
- We research: we connect with your business goals and translate them into an actionable plan.
- We create: we create specific assets that connect with your audience.
- We support: we help you during the creation process and support your outreach, while learning how the audience reacts in order to optimize our efforts.
- We collaborate: together we constantly evolve the communication for optimal results.
FAQ
It goes without saying that you can only make a first impression once. Having your own brand allows you to create a unique identity and stand out in the crowd. The right brand, used consistently and marketed in the right way, will make you instantly recognizable from just one image.
Making sure your message is compelling, up to date, and in line with your company’s evolution is crucial. During this exercise we bring new ideas to the surface, we look at what is resonating in the market, and we make sure that we create a compelling messaging that is supported throughout your company and beyond. Gaining a true understanding of what your company does, together with how and where others in the field communicate, is crucial to help us ensure that all aspects of your website are true to your company’s goals and resonate with your target audience.
We don’t push our clients to follow the full program – we are happy to start with one aspect, such as a website. During the process, clients often get inspired and start to feel the importance of investment in more in-depth communication. A well-executed communication strategy can be as effective as one of your business developers.
Contact us
Interested in our scientific communication and marketing service? Don’t hesitate to contact us so we can discuss your needs and provide a no-obligation quote.
